United Wholesale Mortgage (UWM) today announced an expanded partnership with Bilt, the neighborhood commerce and rewards platform, to bring Bilt Neighborhood OS™ to its servicing experience. As Bilt’s founding mortgage partner, UWM is connecting the mortgage to the services, businesses and benefits around the home, while keeping independent mortgage brokers at the center of the homeowner relationship.

Bilt Neighborhood OS is an AI platform that helps businesses grow by reaching new customers and building loyalty through personalized experiences in their neighborhood. Through UWM, it connects mortgage servicing with everyday homeownership, giving borrowers more ways to care for their home, discover their neighborhood and stay connected to the broker who helped them buy it.

“The broker who helps you buy your home should be your first call when you’re ready to take the next step, whether that’s refinancing, accessing equity or buying again,” said Mat Ishbia, President and CEO of UWM. “Our job is to give independent mortgage brokers every advantage to earn that relationship for life. With Bilt Neighborhood OS, we’re making the servicing experience more valuable to homeowners and creating more reasons for them to stay connected to their broker between those major decisions. Every mortgage represents a relationship that can grow for decades, and we’re investing in what comes next.”

UWM already services hundreds of thousands of loans through Bilt, giving those homeowners a single place to manage their mortgage and access rewards With Neighborhood OS, that experience extends into more of the moments that come with owning a home, from finding a trusted local contractor to exploring neighborhood benefits or reconnecting with a broker about a home equity opportunity.

Homeowners gain access to Bilt’s AI Concierge, the highest value rewards currency in market and a network of 50,000+ merchant partners, including home improvement services, restaurants, retailers, fitness studios, dry cleaners and more. For example, through Bilt Neighborhood OS, homeowners can earn rewards on Lowe’s purchases, book local home service jobs like house cleaning, repair work, or TV mounting and more through Thumbtack, and access personalized home intelligence through Hint. Participating businesses gain a new way to reach nearby homeowners, earn their business and turn a first visit into an ongoing relationship.

A lasting connection between homeowners and their brokers

Through Bilt Neighborhood OS, UWM and its brokers will be able to:

  • Keep the broker relationship visible. Broker attribution throughout borrowers’ Bilt experience helps homeowners stay connected to the expert who guided their purchase.

  • Bring more value to everyday homeownership. Connect borrowers with local services, neighborhood businesses and benefits around their home.

  • Create opportunities for engagement beyond the monthly payment. Give homeowners more reasons to return through AI-powered assistance, rewards and neighborhood experiences.

  • Support the next home financing decision. Help homeowners reconnect with their broker as their needs change, including refinancing, HELOCs and future home purchases.

Together, these capabilities give brokers a continuing role in the homeowner journey and make servicing a more useful part of life in and around the home.

“A mortgage creates a relationship that should become more valuable every year someone owns their home,” said Ankur Jain, Founder and CEO of Bilt. “UWM helped us bring Bilt into homeownership as our founding mortgage partner. Now we’re connecting the mortgage, the broker and the neighborhood through one platform. AI can help a homeowner find someone to improve their home, discover a business nearby or reconnect with their broker when their needs change. That creates an ongoing relationship with value for the homeowner, the broker and the businesses around them.”

To date, Bilt has delivered more than $1 billion in value to its 8 million members, who redeem rewards toward travel, housing payments, student loans, dining and more.

About UWM Holdings Corporation and United Wholesale Mortgage

Headquartered in Pontiac, Michigan, UWM Holdings Corporation (UWMC) is the publicly traded indirect parent of United Wholesale Mortgage, LLC (“UWM”). UWM is the nation’s largest home mortgage lender, despite exclusively originating mortgage loans through the wholesale channel. UWM has been the largest wholesale mortgage lender for 11 consecutive years and is also the largest purchase lender in the nation. With a culture of continuous innovation of technology and enhanced client experience, UWM leads the market by building upon its proprietary and exclusively licensed technology platforms, superior service and focused partnership with the independent mortgage broker community. UWM originates primarily conforming and government loans across all 50 states and the District of Columbia. For more information, visit uwm.com or call 800-981-8898. NMLS #3038.

About Bilt

Launched in 2021, Bilt is the membership for where you live and the Neighborhood Operating System (OS) powering everything around it. More than 8 million members use Bilt to earn rewards on housing payments, build a path to homeownership, and redeem rewards across travel, dining, fitness, sports and more. With Neighborhood OS, an AI platform that helps businesses grow through the neighborhood, Bilt connects housing operators, travel advisors, sports organizations and more than 50,000 merchants nationwide with nearby customers. Bilt powers 1 in 4 U.S. rental homes, including those in the Bilt Alliance, built with some of the nation’s largest owners and operators. For more information, visit www.bilt.com.

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